Monday, August 29, 2005


“A Picture is Worth a Thousand Words” – This famous adage means a lot in the advertising industry. In the case of television advertisements the creator has the help of sound, words, changing imagery, changing expressions and graphical effects etc. to convey the idea correctly to the target audience. But in the case of print ads (those appear in newspapers, magazines etc.) there is an inherent limitation due to the nature of the medium. As a result print advertisements require much more talent and imagination. In my day today life, I come across certain print ads, which due to its amazing creativity, stand out from the rest. So I thought of making a repository of such ads by putting them in a blog.

Ladies and gentlemen, here I present before you, adMad.